Billboard and Street Furniture categories MUST be designed for standard or existing Out Of Home/Outdoor sites e.g. billboards, bus shelters, shopping malls, standard transit advertising sites etc.

Progressive ambient media – It is targeted and is likely to hijack an existing campaign or event it is stunt oriented includes live events or art Installation, etc.

Small items which are either on display or distributed in the out of home environment. Advertising may include stickers, flyers, ambient signage, key-rings, balloons, balls, stationary and other branded items, petrol pumps, miniature models and builds, small attachments to existing items or areas and promotional give-aways.

Physical constructions, adaptations of exterior locations including buildings, street furniture or the environment, large scale signage, exhibitions, installations and displays. Advertising may include supersize sites, pop-up shops, 3D/non-standard shaped sites or physical constructions, ticket barriers and floor media.

All digital ‘out of home’ work including all digital screens and ambient use of digital. The same entry can be submitted only once in this section. Static Digital Billboards/Posters/Animated Digital Billboards/Posters/Interactive & Dynamic Billboards/Posters.

Including in-store posters, showroom etc. Entries in these categories must be designed for and used EXCLUSIVELY as Point of Purchase Advertising; includes gondolas, wobblers, shelf talkers, display stands, coasters, postcards, floor cards, matchbooks, stickers etc.